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Writer's pictureZachary Rowh

Tips for Starting a YouTube Channel

Information in this blog post was obtained from Hootsuite and Social Media Examiner.

Image Courtesy of Unsplash


Do you think you have what it takes to start up a Youtube channel? Youtube is one of the largest social media video streaming platforms in the world. As of 2023, Youtube has around 2.68 billion people on the platform. Starting up a Youtube channel can be tricky, but it is achievable with the right steps. There are many ways you can start up a Youtube channel but in this blog, I will provide you with some tips to help you get started. Whether you're looking to build a personal brand, promote your business, or simply share your voice with the world, YouTube offers an unparalleled platform to connect with like-minded individuals and build a thriving community. Some of these tips include picking the right channel name, selecting a good category to post about, investing in good video equipment, and posting consistently on your page.


Tip 1: Pick the Right Youtube Channel Name

The first thing that should be considered when starting up a Youtube channel is to formulate a good channel name that will catch your audience's attention. The name of your channel is one of the first things that will be looked at, so it is crucial you have something that will draw people to your channel. It would help if you tried to use a name that has your name in it or has something to do with the niche your channel is about. Using something as simple as your first and last name can help gain an attraction to your channel. Your channel name is an important part of your brand identity, so take the time to choose a name that represents you and your content accurately.


Tip 2: Select a Good Topic to Post About

The second tip would be to select a good topic for your channel that you are able to post about easily. If you are going to start up a Youtube channel you are going to have to be able to post content frequently and you do not want to get burnt out or run out of content to post about on Youtube. That is why it is crucial to have good content to post about as well as enough content to post about on your Youtube channel. You also want to think of content that can grab the attention of Youtube viewers. Think of something that you are passionate about and interesting enough to pique people's interest.




Tip 3: Invest in Good Equipment

The third tip to starting up a Youtube channel is to make sure you have good equipment before you get started. Almost every Youtuber now has top-quality audio and video equipment so they can get the best out of their videos. This can be pricey depending on the equipment you decide to buy, but it can greatly pay off. If you decide to use a poor-quality microphone with poor video as well, that will greatly make people lose interest in your videos, sometimes instantaneously it may turn them away. The key is to make your videos look and sound the most professional you can. You can do this by investing in a decent-quality microphone, and camera, as well as some good lighting to complement it as well.


Tip 4: Post Content Consistently on your Page

Just like any other social media platform, if you want to gain an audience, it is important to post content frequently. According to Social Media Examiner, it is recommended to post content three or more times to your channel per week. This is the easiest way to build up an audience because people will be able to see your content more often and will keep their interest in your channel. Without posting frequently people will not see the content as much and it will be hard to drive traffic to your channel starting off. Remember, posting consistently is key to building and maintaining an engaged audience on YouTube. By setting a schedule, planning ahead, creating a content calendar, batching recordings, and outsourcing or delegating tasks, you can ensure that you stay on track with your content creation and provide your viewers with valuable and engaging content.



Conclusion

If you are trying to start up a Youtube channel or have considered it, these are some tips that may help give you a head start in doing so. There can be a lot that can go into making a successful Youtube channel but with the right mindset, motivation, and taking the proper steps to do so, it can be achievable.


References

By. (n.d.). 15 tips for growing your YouTube channel. Social Media Examiner. Retrieved April 16, 2023, from https://www.socialmediaexaminer.com/15-tips-growing-youtube-channel/#:~:text=Recent%20reports%20have%20shown%20that,trying%20to%20build%20an%20audience.



Martin, M. (2023, January 12). 17 youtube tips to grow a new channel in 2023. Social Media Marketing & Management Dashboard. Retrieved April 16, 2023, from https://blog.hootsuite.com/youtube-tips/



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