Have you ever wondered if your social media platform is not reaching your customers? You may be thinking to yourself why this is.
Your readers might not take you seriously if it looks like your not taking it seriously. The way you talk on your platforms can show who you are. It is important to set a good example of who you are. We will talk about three tips on why your social media is not reaching your customers.
1) Check Analytics
You may be able to find your issue by looking at your analytics on the platform being used. You can do this by looking for something unusual. For example, you may see that you have less action at a certain time of the day or the media type you post. Your audience may enjoy short videos rather than pictures.
2) Find your Tone
It is important to set a tone across one platform. For example, LinkedIn is targeted towards people over 30. You may want to be more professional versus a funny attitude across Instagram. It is important to figure out the personality of the company. You are addressing the brand's voice, tone, personality. More information on this can be found below at Buffer.
3) How Can I Create Trust
Buffer explains that customer service is a major role in brand loyalty. Creating a resource for your customers to get help can go a long way with earning trust. If you are there to help customers they will trust you.
Like these ideas? Get more information at www.thesmmu.com
Let us know what tips you have!
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