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Writer's pictureChris kern

How To Start A Career In Social Media

The Information that was used in this blog was taken from Hubspot.com and SocialMediaToday.com

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The process of finding a job isn't easy for anybody and in a competitive field like social media, it becomes even more difficult. You have to prepare yourself beforehand to ensure you stand out from the competition. Here are some of the ways that you can start a career in social media and help you get the job offer you're looking for.


How To Find The Social Media Job For You

To figure out what job is best for you it's important to understand what you bring to the table as a worker. Think about your past experiences and the skills that you can bring to the table and envision how you can use those moving forward.


Understanding where you're at in your career is a key step in figuring out the type of job that's right for you. Think about your hobbies and things that you enjoy doing and see if there's a way to find a role in that area.


Everyone always says that it's important to work in a career that you love and that's even more important in social media. If you're working for a company that interests you it can be easier to work for them and it can also help you have a greater understanding as to how you can fit in once you're hired.


Using what you've learned is important, but when picking a job it's important to think about your long-term career path. Not every job is designed to hire you for the long haul so understand how a specific role can help you reach your professional goals.


When you're thinking about these things it's also beneficial to organize your social media accounts. While LinkedIn is the main one for professional networking it also helps to ensure you're giving off professional vibes on other social platforms.


Finding the perfect job is difficult and oftentimes just isn't possible, but giving yourself a wide range of options to choose from is helpful. There are many job sites to look through such as LinkedIn, Indeed, and Glassdoor.

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When finding a job it's important to evaluate every aspect of the position and how it fits into your wants and needs. Good pay is always helpful, but make sure it's an environment in which you can succeed.


Tools To Help You Succeed

To get many jobs today having a college degree is essential. There are many types you can get without a degree, but the majority in the business world will require a degree while some will require a degree in a specific program.


There's also more experience that can be beneficial than just a college degree. If you're still in college or are in a position where you can take an internship they can be very useful to have and stand out on resumes.


Social media is so popular today that the majority of people have a good understanding of what it entails. So you need more than that to succeed with a career working in the social media business world.


To get a job in social media, there are a variety of skills that are needed to some extent, and being an expert in these areas can help you find even more success. Some of these skills are creativity and problem-solving.


Working in social media requires being involved with the creation of content in some way. While you may not be the one directly making the content, you may have to understand how to use this content to promote the brand or utilize it in some other way.


LinkedIn recently introduced a "Career Pathfinder" which is a tool that helps you take the next step in your professional development. It asks you a series of questions to help develop a program to help you learn more which can help you take the next step in your career.


Creativity is such a huge thing for marketing in general, but understanding it is a must for working in social media no matter the department you're in. There are different ways to be creative, but being able to understand how social media works requires a creative mindset to some degree.


Jobs For You To Consider

When it comes to social media there is a large number of possible job roles for you to consider, but finding the right one for you can sometimes be difficult. Social media marketing takes up a lot of these, but there are many different roles that fit into that process.



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Depending on your skill set, you can work into the creating content side of things and use that to your advantage. Content Creators are so big in the social media landscape and they do so much more than just post funny videos on your favorite platforms.


The content creators are the ones who are responsible for creating the content in many different ways. It depends on the company and a variety of factors, but there are many options for the type of content.


Some of the more specific roles for a content creator include; social media influencers, video content creators, and blog writers. Even further into it there are many different ways those roles can look so the possibilities are endless.


If you have the creativity to make content but aren't quite wanting to be a content creator, you can become a graphic designer if that's something that interests you. Having high-quality graphics is important for any marketing campaign as viewers need to see something appealing if they're going to take the desired action.


Then to go along with these previous roles is the social media marketer. They are the ones who put together the social media plans and figure out how they can promote their brand online.


For any social media role, it's important to stay up to date on the latest social media trends. Understanding what's popular and what the people want to see will help you have success in any of these roles. Glad you were here to learn how to start a career in social media.



References

Baker, Kristen. “How to Find Your Dream Job in 2023.” HubSpot Blog, HubSpot, 18 May 2022, https://blog.hubspot.com/marketing/job-search. Accessed 11 Mar. 2023.


Decker, Allie. “The Best Marketing Jobs and Careers for You to Pursue in 2023.” HubSpot Blog, HubSpot, 8 Sept. 2022, https://blog.hubspot.com/marketing/marketing-jobs. Accessed 11 Mar. 2023.


Hutchinson, Andrew. “LinkedIn Launches 'Career Pathfinder' Which Maps Educational Pathways for Professional Opportunities.” Social Media Today, 29 Mar. 2022, https://www.socialmediatoday.com/news/linkedin-launches-career-pathfinder-which-maps-educational-pathways-for-p/621155/. Accessed 11 Mar. 2023.

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