Information in this blog post was obtained from blogs from Semrush.com, Hootsuite.com, and Sproutsocial.com.
Organizing your company's social media plan is easy, right? Said nobody. Using these tips can help you to streamline the organization process and make it easy enough for almost anyone to follow.
From easy-to-follow checklists and scorecards to online applications to more advanced software programs or a combo of everything -- find something that will align with your company or business's goals and values.
Checklists and Scorecards
Semrush's Succeed on Social Media Checklist
Is your problem in organization individual? This checklist might be from you if so. Keeping a copy at each desk or station as a once-over before closing out a project or task might be the extra step of structure your employees need. This easy-to-follow, to-the-point checklist makes it a breeze to see what needs to be completed.
Sprout Social's Social Media Management Scorecard
This tool can help you choose the right management type for you and your company but can be customized to create comparisons between multiple posts or content types rather than vendors. If you are needing overall help with vision, support, collaboration, compliance, analytics, and impact - you might check out this great resource and see how you can customize it to fit you and your employees.
To view the scorecard, click below for a PDF download.
Online Applications and Resources
Sprout Social's Best Time To Post Tool
Not only will this tool help with your engagement but it will also help with posting organization. This Sprout Social Tool covers the networks on Instagram, LinkedIn, Twitter, and Facebook. You can even specify your time even more by selecting one of the 11 industry options given. Get access to this tool by clicking here.
Semrush Social Poster
This all-in-one tool gives you the ability to draft and schedule posts from Facebook, Twitter, LinkedIn, Instagram, Pinterest, and Google Business Profile all from one location. A calendar with scheduled posts, the posts themselves, and content ideas are all accessible from the home page. Did I mention it's free? Click here for this easy-to-use tool.
Google Workspace
The often overlooked management tool for all time of business - Google Workspace. From programs like Google Docs and Google Sheets and tools like Google Drive and Google Calendar, it can be your one-stop shop for a tool that will bring your employees together, simply. Click here for more info on Google's Workspace.
Programs and Software for Social Media Management Companies
Trello
Make keeping track of deadlines, assignments, and tasks easy on Trello. It is compatible with the usage of several other programs including Miro, Semrush, Google, and much more. Both free and paid plans are offered on Trello so find what meets your needs. Click here to find out more about Trello.
Slack Management App
Slack's Management App will definitely keep you tracking. If your content creation happens in teams or small groups, Slack is your app. Groups can be split groups up by topic, project, and task with the ability to video and audio chat
without even leaving the platform.
What's best for you and your company? Use the scorecard from Sprout Social to see!
Resources
37 best content creation tools & software in 2023. Semrush Blog. (n.d.). Retrieved April 23, 2023, from https://www.semrush.com/blog/content-creation-tools/
Find your next social media management tool with this scorecard. Sprout Social. (2023, March 29). Retrieved April 23, 2023, from https://sproutsocial.com/insights/templates/social-media-management-tool-comparison/#register
Hirose, A. (2023, April 21). 24 social media management tools for great results in 2023. Social Media Marketing & Management Dashboard. Retrieved April 23, 2023, from https://blog.hootsuite.com/social-media-management-tools/
The Ultimate Social Media Management Checklist. Semrush Blog. (n.d.). Retrieved April 23, 2023, from https://www.semrush.com/blog/social-media-checklist/
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