Finding resources with the best information is important to marketers, especially for learning the basics. I am a student at Fort Hays State University and have learned that these websites have helped me out the most. We all know that marketing is constantly changing, so I am here to help you achieve quality information.
These websites are continually adding new information to keep you updated on the best techniques and recent trends. The 5 websites below offer insight into all different social media marketing skills that are excellent for students and professors. My best advice for you is to bookmark all these websites, so you always have them with you!
Why Are Resources Important?
We all know that we must learn as much as possible to get a great career in social media marketing. Why not follow these websites to help you out in your classes and your career? To remind you again, add these websites to your bookmarks on any internet source. If you add a folder to combine these websites in, you will easily find these resources.
HubSpot
HubSpot First, they have their own set of blogs that will help you with any questions.
Secondly, they have classes you can take for free if you have a free account made. I am currently taking a Content Marketing course and have learned so much. The classes provide resources, a script, and worksheets to help you out.
Third, they have their software to download, some are free, and others you must pay.
Forth, they offer a marketing plan that allows you to attract audience attention, understand your leads, and engage in your leads.
HubSpot has a chatbox that will answer any of your questions you may have. There is so much offered in HubSpot that you must check it out and follow all their social media pages to get daily tips.
Moz
Next up, we have Moz. This website is a keyword explorer that allows you to discover comprehensive keyword analysis, suggestions, and more.
Moz states that they “focus on search engine optimization which is one of the least understood and least transparent aspects of great marketing.” I would use this website to understand what the consumers are researching to find the topics they want and make sure you have those keywords in your article.
Moz helps you identify which keywords your site could rank for right now and find high-impact suggestions. Why not simply improve your sites?
“The world’s most accurate SEO Data” – Moz
- 40.7 trillion links indexed by Link Explorer
- 500 million keyword suggestions in Keyword Explorer
- 100,000 local business listings optimized with Moz Local
- 8 million SERPs analyzed daily by STAT
Wistia
This website is a new one to me but has helped me the most with video marketing. To engage on social media, video is a must! Short videos are a great way to aspire the attention of your consumers, so we must learn the basics. Wistia is a blog website that can teach you many categories:
i. Marketing
ii. Production
iii. Show News
iv. Product Updates
v. Sales
Video marketing is a vast tool to learn because it will put you above other people who want that job. Nowadays, people like to watch videos, especially on social media, instead of reading long articles, so learning ways to improve your videos and edit them will jump-start your career.
Some example videos that I enjoy is
The Best Way to Shoot A Video By Your Self (it’s a remote world due to covid, so we must learn this trick)
4 Tips to Improve Your brand Videos Using the MKBHD Blueprint
15 Types of Videos That Every Business Can Use
There are many other categories to learn from, but you will receive information twice a month!
Adespresso
Adespresso is all about Facebook Ads. Let’s face it, Facebook is not a dying media page and will be here for our whole life, so let’s learn how to use Facebook in the best ways for our company in the future.
These blogs help us understand the basic to intermediate types of ads we will need to learn for marketing. They include:
i. Beginner’s Guide
ii. Dos and Donts
iii. Ultimate Guide to Facebook Custom Audiences
iv. Discovering how to save time and money
The best thing about this blog is that they include a webinar each month that can teach us different skills we must know, and it is free! We all know covid has brought us some rough times but look on the bright side, we can have free webinars that have helpful information!
Neil Patel
Neil Patel's website includes a lot of information from his blog, training, tools, consulting, podcast, YouTube channel, and social media pages. To help you out, stop reading and follow every one of his media pages and podcast. You will thank me later!
He offers a wide range of information on each of his publications that it is insane! Many helpful tips can help you learn now and impress your boss later. Some useful blogs I have found are:
i. How to Come Up With Content Ideas That Drive Traffic
ii. The Best Blogging Platforms
iii. 10 Advanced Twitter Tips to Help Your Twitter Account Grow Fast
The tools Neil offers are an SEO Analyzer, A/B Testing Calculator, Ubersuggest, Backlinks Checker, and Chrome Extension. Please go check out all his pages and learn what he has to offer.
By the end of this blog, I hope you have saved every resource in your bookmark folder to keep this critical information with you forever. Social Media Marketing will
constantly be changing, so marketers must always be willing to learn to
keep up with our consumers.
If you want to learn more information, go to thesmmu.com to find more tips and tricks about social media marketing!
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